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Shopify Tracking Setup (UK) • GA4 + GTM + Pixel

Fix & verify Shopify tracking — so your ads optimise on real data

Most stores have GA4 + Pixel installed, but purchases and key events often don’t fire correctly — or fire twice. We verify everything and deliver proof screenshots so you’re not guessing.

Verified events (view_item, add_to_cart, begin_checkout, purchase) with duplicates removed.
Clean GTM setup (no overlapping tags, cleaner container, better reliability).
Proof provided (Tag Assistant + firing tags screenshots, privacy-safe).
Request Free Check View Packages Fast turnaround • Fixed scope • UK-first
Shopify tracking setup UK dashboard illustration

Common issues we fix

  • Purchases not recording in GA4
  • Pixel missing key checkout events
  • Duplicate tags inflating conversions
  • Consent setup blocking tracking incorrectly
  • Messy GTM containers with overlaps

What it causes

  • Ads optimise on bad signals
  • ROAS looks wrong (under/over-reported)
  • Scaling becomes risky
  • You can’t tell what’s actually working

Our outcome

A clean setup, verified events, and proof screenshots — so you can confidently optimise ads, measure true performance, and scale without guesswork.

Simple rule: Fix tracking first → then scale ads & CRO.

What you get (deliverables)

Clear scope. Fast turnaround. Proof included.

GA4 set correctly for Shopify (baseline configuration)
Key events verified (view_item, add_to_cart, begin_checkout, purchase)
Meta Pixel events verified (proper firing + no duplicates)
GTM cleanup (remove duplicate or conflicting tags)
Proof screenshots + short 1-page report
Start with Free Check See Proof Examples

Verified Events (example)

Verified events proof for Shopify tracking setup UK
Verified events across GA4 + GTM + Pixel (proof included).

Packages & Pricing

Choose a fixed-scope option. If your setup is unusually complex, we’ll tell you upfront before starting.

Starter
Fix & Verify
Tracking Fix (Quick Repair)
£149 fixed scope
Check GA4 + Pixel event firing
Fix 1–2 critical issues
Remove obvious duplicates
Proof screenshots
Start with Free Check
Standard
Most Popular
Full Tracking Setup
£299 best for most stores
GA4 setup for Shopify
Key events verified
Meta Pixel verification
GTM cleanup (duplicates removed)
Proof + 1-page summary report
Request Free Check See Proof
Pro
Tracking + CRO
Tracking + CRO Quick Wins
£449 higher impact
Everything in Full Setup
10 CRO quick wins checklist
Priority actions for higher conversion rate
Before/after summary report
Start with Free Check
Note: Prices are designed for small UK Shopify stores that want clean tracking (no “agency fluff”). If you have multiple domains, multiple pixels, or complex apps, we’ll confirm scope first.

Proof you’ll receive

You won’t have to “trust” — you’ll see verification screenshots showing tracking is connected and tags are firing correctly.

1) Tag Assistant connection

Confirms your site is connected for debugging/verification — the first step before event checks.

Tag Assistant connection proof for Shopify tracking setup UK
Clean, client-friendly proof (no sensitive data shown).

2) Tags firing correctly (redacted)

Shows tags firing in a clean and privacy-safe way (IDs hidden).

Tags firing proof redacted for Shopify tracking setup UK
IDs & private info hidden — safe to show as proof.

Ready to confirm your Shopify tracking is correct?

Start with a free check — we’ll tell you what’s working and what needs fixing.

Go to Free Check Form Revisit Packages

Helpful guides (UK)

If you want to understand the process deeper, these resources explain the fundamentals in a simple step-by-step way.

GA4 Conversion Tracking for Shopify (UK 2025)

Set up key events, verify conversions, and avoid common mistakes.

Read guide →

Facebook Pixel Setup on WordPress (UK)

A clear guide for Pixel fundamentals and verification steps.

Read guide →
Free Tracking Check

Request Your Free Tracking Check

Share your store URL and what you need help with. We’ll confirm what’s working, what’s broken, and the fastest fix.

Tip: include https:// for best accuracy.
✅ Thank you! Your request is received — we’ll respond shortly.
We typically reply within 1 business day (Mon–Fri).
Shopify Tracking Setup (UK) • GA4 + GTM + Pixel

Fix & verify Shopify tracking — so your ads optimise on real data

Purchases and key events often don’t fire correctly — or fire twice. We verify everything and provide proof screenshots.

Shopify tracking setup UK dashboard illustration
Verified events (add_to_cart → purchase) with duplicates removed.
Clean GTM setup (no overlaps, cleaner container).
Proof provided (Tag Assistant screenshots, privacy-safe).
Request Free Check Packages Proof
Fast turnaround • Fixed scope • UK-first

What we fix

Common issues

  • Purchases not recording in GA4
  • Pixel missing checkout events
  • Duplicate tags inflating conversions
  • Consent blocking tracking incorrectly

Outcome

A clean setup, verified events, and proof screenshots — so you can optimise ads on real data.

Packages & Pricing

Choose a fixed-scope option. Complex setups are confirmed upfront.

Starter
Fix & Verify
Tracking Fix (Quick Repair)
£149 fixed scope
Check GA4 + Pixel event firing
Fix 1–2 critical issues
Remove obvious duplicates
Proof screenshots
Start with Free Check
Standard
Most Popular
Full Tracking Setup
£299 best for most stores
GA4 setup for Shopify
Key events verified
Meta Pixel verification
GTM cleanup (duplicates removed)
Proof + 1-page summary report
Request Free Check
Pro
Tracking + CRO
Tracking + CRO Quick Wins
£449 higher impact
Everything in Full Setup
10 CRO quick wins checklist
Priority actions for higher conversion rate
Before/after summary report
Start with Free Check
Note: Designed for small UK Shopify stores that want clean tracking (no “agency fluff”). Multiple domains/pixels/complex apps → we’ll confirm scope first.

Proof you’ll receive

Verification screenshots so you know tracking is correct (IDs redacted).

1) Tag Assistant connection

Tag Assistant connection proof for Shopify tracking setup UK
Confirms connection and debugging is ready.

2) Tags firing (redacted)

Tags firing proof redacted for Shopify tracking setup UK
Shows real firing events in a privacy-safe way.
Go to Free Check Form

FAQ

Quick answers before you request the free check.

Yes — clean tracking gives you correct baseline data and makes future ads far more efficient.
No — in most cases, removing duplicate tags improves performance and reliability.
Usually Shopify admin (or collaborator), GA4 access, and GTM access. We confirm after the free check.
Yes — we can fix consent flows so GA4 + Pixel work correctly while respecting privacy rules.
Free Tracking Check

Request Your Free Tracking Check

Share your store URL and what you need help with. We’ll confirm what’s working and the fastest fix.

Tip: include https:// for best accuracy.
✅ Thank you! Your request is received — we’ll respond shortly.
We typically reply within 1 business day (Mon–Fri).
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